Business Principles

My Number One Tip on Getting More Clients!

It’s really simple:  call them up if they leave you their phone number or call them back as quickly as you can if you ever miss their call.  Respond to their inquiry into your services immediately. Most people want to get their problems solved ASAP.  If they checked you out and thought you could help enough […]

Is Social Media Worth It For Lead Gen?

The short answer is no, but with some caveats. Why Doesn’t Social Media Work? People aren’t using social media channels to find therapists, but they are using them to find information.  So if you are posting on instagram, snapchat, facebook, and twitter with relevant articles, guides, etc, great.  Over time they may see you as […]

2017 Mental Health Billing Checklist (8 To Do For The New Year!)

Let’s dive into it! Call insurance companies and verify eligibility and benefits, asking about the patients deductible!  Make sure they have the same coverage and that you understand what their patient responsibility will be. Use Square.com to collect copays, coinsurnace and deductible payments.  Automate this part of your practice so you’re always paid by your […]

Stop Losing New Clients! Principles For Better Mental Health Client Acquisition

Struggling to “convert” new prospective clients into regular, lasting clients? Banging your head against the wall because you feel like your PsychologyToday profile markets you as an invisible ant in an anthill? New clients aren’t getting back? This article will review critical principles mental health therapists must master to dramatically improve behavioral health client acquisition. […]